Founded in 2018, TPG has established the leading high school marketing platform in the country by partnering with national, state and local athletic and activity organizations as well as independent high schools to manage and maximize their multi-media rights and sponsorships. TPG acts as an extension of its high school partners to establish partnerships with brands that share in a community-based vision and generate new revenue streams that support student programming.
TPG identifies unique opportunities to create shared value and manages strategic marketing programs for brands from concept to activation. In a fragmented space, TPG offers the access, relationships and expertise for brands to activate localized high school programs at scale.
TPG was founded by a team of industry veterans that understand the dynamic athletics marketplace and are reinventing the high school sponsorship model to align high school community needs and brand interests. TPG’s leadership team scaled multi-media rights businesses at the college level and have represented the top programs in collegiate athletics across the country.